posted under: Blog stuff, Blogs
There Can Be Only One?
The UW sports blog Beer, Brats & Bucky is changing its name to The Cardinal and White Chronicles, and apparently I had something to do with it.
When I started this here blog nearly two and a half years ago I didn’t realize I had cornered the market on brats and beer branded sports blogging — nor was it my intention — but now people are scattering to get out of the way of this branding juggernaut known as Brats & Beer.
I haven’t heard yet from the Milwaukee Bucks fan blog The Bratwurst about any pending name change, but maybe after if I win a Titletown award I can solidify my marketing position in the sausage-branded sports content space.










February 24th, 2008 at 9:12 pm
Love the Highlander pic. I linked your site in my sidebar, hope you’ll return the favor. Go Badgers! - BT